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Get your Trademark For Amazon’s® Brand Registry Program

Amazon’s Brand Registry Program helps protect your brand on Amazon’s Marketplace. To take part, you need a trademark. Start the process to obtain your trademark today.

  • Quick and easy online questionnaire

  • Filing of your trademark application with the USPTO

  • Customer support with 24/7 secure online access

Start My Trademark Registration
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How Trademark Engine Works

Get your trademark registered in just 3 easy steps using our simple online questionnaire.

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Answer a few questions

Complete our simple questionnaire to begin the registration process. Most people finish in as little as 7 minutes.

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Compile application and search

We create the official application for you. Plus, we'll conduct a search to reveal direct-hit conflicts.

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Application filing

Your completed application will be filed with the U.S. Patent and Trademark Office (USPTO).

Get Started on the Registry with Trademark Engine

The Amazon Brand Registry provides greater protection of your brand and increases your visibility on the Amazon Marketplace. To participate, you have to have a registered trademark. We can help you get there with the USPTO. The brand registry can help you prevent counterfeiters, listing hijackers and trademark infringers.

According to Amazon,

gives you access to tools that enable you to more accurately represent your brand, find and report violations, and share information that can help us proactively prevent violations.

Why run a search for similar marks?

All packages include a free, federal direct-hit search.

Trademark FAQs

1 (877) 721-4579 with us for real-time support.

What does a brand need to do to obtain a trademark registration for the Amazon Brand Registry?

To be eligible for Amazon’s® Marketplace Brand Registry Program, Amazon requires brands to have a registered trademark on the principal register with the USPTO for a word mark or an image-based mark. To be eligible, the application must be complete and approved which may take 6-8 months for the USPTO to process. According to Amazon, they do not accept pending applications or marks registered on the supplemental register.

Why should a brand consider obtaining a trademark registration and therefore be eligible for Amazon’s Brand Registry?

According to Amazon, the benefits of getting on their brand registry include product listing protection from other sellers, more visibility in searches, better conversion rates when people find the brand, more control of the product listings and a more stream-lined process to shut down counterfeiters.

Take action to protect your name today.

Thousands have protected their brand by filing a trademark.

Start My Trademark Registration
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